Tree-planting target exceeded by 50%

A group of Saffery Trust staff from the Geneva office exceeded expectations by planting 150 trees over an afternoon as part of the firm’s ongoing commitment to supporting green initiatives.

The group of volunteers had pledged to plant 100 trees in celebration of Earth Day, in partnership with Almighty Tree. While unforeseen circumstances, including extreme weather, saw the event delayed from April to November, the team remained highly motivated to honour their commitment.

Tree-planting initiatives are an important factor in tackling climate change, as trees capture and store carbon. Thanks to the efforts of the Saffery Trust team, approximately 36,000 litres of atmospheric carbon will be absorbed over the lifespan of the 150 trees.

As part of the event, the team were also given an informative presentation about biodiversity, and how the tree species they were planting would play a role in the local eco-system.

The initiative, organised by Senior Trust Officers Eduardo Paz and Katherine Edwards, aligned with the private client firm’s responsible business cornerstone. It was one of several green initiatives undertaken by the business this year, including a 10-week Waste-free Wednesday challenge.

Managing Director, Paul Tucknott, was one of the nine Saffery Trust volunteers.

“As a firm we take our commitment to corporate social responsibility seriously and are always looking for ways to give back to our community and support efforts to protect our environment. We have a very socially and environmentally conscious team and this tree-planting event was a fantastic opportunity for staff to get their hands dirty and make a positive impact, whilst spending some quality time together.”

“I am so proud of the team for beating what was already an ambitious target. It is a testament to the phenomenal effort our people put into exceeding expectations in all areas of our business.”